Ready to Sell? Let’s Talk About What’s Really Happening in the Market
Here’s something no one’s sugarcoating: the housing market is finally settling into a healthier, more balanced groove. And before you panic—this is actually good news.
We’ve all gotten used to the wild, fast-paced seller’s market of the past few years. Homes were flying off the market like concert tickets. But here’s the truth: that pace was the exception, not the rule.
Now, we’re seeing signs of a market that’s more stable and more strategic—and that means opportunity is still out there for you, whether you’re selling next month or just daydreaming for next year. You just need the right info and a smart game plan. Let’s break it down:
1. Inventory’s Up. Buyer Power Is Making a Comeback.
We’re seeing more homes hit the market, inching us closer to that long-lost word: normal (see graph below).
But “normal” depends on where you are. In some areas, buyers have more to choose from, which means your home needs to shine to stand out. That means great marketing, competitive pricing, and some professional staging never hurt either.
Still in a low-inventory pocket? You may still see strong demand and multiple offers. Either way, this is where your local agent (hi, it’s me 👋) becomes your MVP. We’ll craft a custom strategy for your market, not just what’s trending on TikTok.
2. The Right Price? It’s Everything.
Here’s the deal: today’s buyers are savvy, and they’re not wasting time on overpriced listings. If your price is off, they’re swiping left faster than you can say “price drop.”
According to Realtor.com, pricing it right from the start is key:
“. . . a seller listing a well-priced, move-in ready home should have little problem finding a buyer.”
But if you miss the mark? You could end up as one of the 19.1% of sellers who are reducing their price to try to spark interest (see map below).
The secret weapon? Real-time feedback and data from the market—and a pro who knows how to interpret it. That’s where I come in. I’ll help you nail that pricing sweet spot so you can skip the awkward markdown later.
3. Flexibility Isn’t a Weakness—It’s a Superpower.
Today’s buyers aren’t waving inspections or skipping appraisals anymore. They’re asking for repairs, credits, and sometimes even help with closing costs. And guess what? Sellers are working with it. Redfin reports that nearly 44.4% of sellers are open to negotiating (see graph below).
This is your permission slip to stop viewing concessions as losses. Think of them as tools to help close the deal. And with home prices having jumped over 55% in the last five years, you’ve likely got plenty of wiggle room to work with.
Trust me, sometimes throwing in that inspection credit is exactly what gets your buyer to the closing table with a smile.
Bottom Line?
The sellers who are winning right now aren’t fighting the shift—they’re embracing it. This market isn’t bad, it’s just different. And different doesn’t scare us. It just means we need to be smart, strategic, and maybe a little more flexible.
If you're even thinking about selling—whether it’s soon or sometime down the line—let’s chat about what’s working here in Canton and the surrounding towns. I’ve got the local insight and marketing firepower to make your move a successful one.