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Winter Homebuying: The Advantages You Can’t Ignore

Timing the market perfectly often leads to missed opportunities. What you might not know is that if you’re prepared to buy, this season could work to your advantage. Here’s the deal: as temperatures drop, so does housing market activity – and that shift can give you an edge.

You’ll Likely Have More Breathing Room
Homes typically spend a bit more time on the market during the winter months. According to data from the National Association of Realtors (NAR), properties tend to stay listed longer as the year winds down (check out the green bars in the chart below).

Sellers May Be Ready to Make a Deal
During the winter, homes tend to linger on the market a bit longer, which can make sellers more eager to negotiate. This can be a big win for buyers. According to the National Association of Realtors (NAR):

“Less competition can lead to better deals. While homes are not selling as fast as during the summer, sellers may be more willing to negotiate.”

Whether it’s a price adjustment, covering closing costs, handling repairs, or even tossing in extras like appliances, you have more leverage to ask for what you want.

Winter Can Mean Lower Home Prices
With fewer buyers in the market and sellers more open to negotiations, you might also notice home prices dipping slightly. NAR data shows homes are typically about 5% cheaper in the winter than during the summer peak.

On a $400,000 home, that’s a potential savings of $20,000—money that could go toward renovations, furnishings, or simply keeping your budget intact.

This seasonal trend is already making its mark. If you check out the graph below, you’ll see how median home prices (represented in the green bars) tend to drop in the winter months. The same trend is expected this year, giving you the perfect opportunity to stretch your budget further.

The Bottom Line
Buying a home in the winter comes with its perks: less competition, motivated sellers, and the chance to snag a better deal.

 

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